Yup, 2014 was a big year in cloud

Gigaom

2014 was the year in which both Microsoft and Google got serious about their public cloud options and taking on Amazon Web Services directly with their own Infrastructure as a Service and associated services.

That both of these companies have extremely deep pockets is not lost on the market leader AWS which continues to roll out new, and higher-level services frequently. If you’re a cloud deployer or would-be cloud deployer, AWS Re:Invent is a must-attend event.

Long story short: [company]Google[/company] and [company]Microsoft[/company] have made huge strides, but AWS, with its 8-year head start, remains the cloud to beat. It’s a good time to be a cloud customer provided you can track the dueling product releases and price cuts and can manage to keep yourself out of the vendor lock-in that afflicted many IT shops in the past few decades.

Cybersecurity fears grow

The counterpoint to all of the above is that 2014 was…

View original post 541 more words

Pinterest Will Open Promoted Pins To All Advertisers Following Success Of Beta Program

TechCrunch

After years of questions about how it will make revenue, Pinterest roadmap to monetization is becoming more clear. The company announced today that its Promoted Pins, which it made available in beta to certain brands eight months ago, have performed “just as good and sometimes better than organic Pins” and it will make the program available to all advertisers on January 1.

Pinterest claims that brands who participated in the Promoted Pins beta program saw a 30 percent increase in “earned media”—or the amount of people who save a Promoted Pin to one of the boards. Promoted Pins are repinned an average of 11 times, the same as a normal pin made by one of the site’s users. Furthermore, Promoted Pins continued to get more pins in the month after a campaign, or a 5 percent increase in earned media.

Once the Promoted Pins program rolls out, Pinterest says…

View original post 136 more words

TeachPitch Helps Educators Around The World Share Learning Resources

TechCrunch

Creating lesson plans, learning about teaching methods, and finding new educational material are all part of a normal workday for teachers, but it can be difficult because most educators have extremely tight schedules. TeachPitch.com wants to help by bringing teachers around the world closer together so they can find and share the best resources on the web.

The site, which launched officially in October, now has around 2,000 teachers from 55 countries on its platform, most from the U.S. and Asia. TeachPitch hopes to build traction in South American countries—including Ecuador, Colombia, Argentina, and Peru—by partnering with local educational organizations like Fundación Fidal and launching a Spanish version of the site.

The startup was founded by Aldo de Pape, who spent two years teaching high school-level economics, English, and Dutch in the Netherlands. He says the site was created to cut the amount of time educators need to spend looking…

View original post 292 more words

The new LinkedIn homepage is all about the warm fuzzies

Gigaom

LinkedIn introduced small but significant changes to its homepage design Thursday, simplifying its newsfeed and highlighting some interaction features that will come to all users next year. The shifts in the design bring the connection element of the service front and center, encouraging users to build their relationships with each other over time.

The first most obvious change is the number of user views at the top of the page. It gives someone a snapshot of how many people saw the content they post. LinkedIn offered these features before, but they were buried in the righthand sidebar, out of eyesight. “We realized this was something we needed to bring front and center to the desktop,” LinkedIn VP Joff Redfern told me.

New LinkedIn homepage design New LinkedIn homepage design

Screen Shot 2014-12-11 at 2.00.10 PM Old LinkedIn homepage design

LinkedIn is also doubling down on its content strategy, no doubt following behind competitors like Facebook. When there are compelling articles and posts to peruse on…

View original post 177 more words